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Media and Communication is a comprehensive academic text that explores the dynamic relationship between media, communication, and society. This book delves into the theories, practices, and impacts of media across historical and contemporary contexts, offering readers a thorough understanding of its role in shaping public discourse and culture.

Covering key topics such as media theories, digital communication, journalism, advertising, and the influence of social media, Media and Communication equips students and researchers with the tools to critically analyze the evolving media landscape. It also addresses ethical considerations, technological advancements, and the global implications of media in a connected world. With a blend of theoretical frameworks, real-world examples, and case studies, this book fosters critical thinking and practical insights into media production and consumption. Whether used as a course textbook or a reference guide, Media and Communication is an indispensable resource for understanding the complexities of modern communication in a rapidly changing world.